JEM Instructor Training and Development

JEM Instructor Training and Development Specialist in new driver and instructor training. Delivering CPD to both PDI and ADI. In car, online and classroom workshops

We have a fresh and new approach to driving instruction - we’re modern and progressive. First of all we won’t just talk at you for the duration of your lessons, expecting you to know what to do and how to do it. Secondly, we’ll take the time and care to analyse your best learning style. Your lesson program and structure will then be tailored to best suit you. The advantage is that you will learn m

ore effectively and your lessons will be more enjoyable and cost effective. This approach is why we have an excellent 1st time pass rate, well above the national average. We are with you every step of the way from helping you to pass your theory test, passing your practical driving test and pass plus if you request it. We will even be there to help you with advice well after you’ve passed if you need it.

At the end of last week I was contacted by a trainee (PDI) training in Camborne/Pool, West Cornwall with some concerns a...
18/07/2026

At the end of last week I was contacted by a trainee (PDI) training in Camborne/Pool, West Cornwall with some concerns about their training. We had a conversation in confidence. Simple, they’re finding the training confusing and didn’t feel like they were being supported properly. Here is the shocking part: in just a short period of time this trainee has seen three different trainers from the same regional driving school!!

That is the definition of being passed from pillar to post.
Even if a trainee is doing their best to adapt, this kind of revolving-door setup is highly damaging. How can anyone maintain continuity, build confidence, or receive consistent feedback when they are adjusting to a brand-new trainer from the passenger-seat dynamic every single week? It breaks the flow of learning and leads to inevitable confusion - science tells us this. This school is letting this trainee down!

If you’re finding this is happening to you, voice your concerns. You are investing your time, money, and future career into this training—you have every right to demand a consistent, dedicated mentor who actually knows you and your progress.

At JEM Driving Instructor Training and Development, we believe you deserve a stable foundation to build your career on.

When you train with JEM, you will never be treated like just a name on a spreadsheet. We provide proper, uninterrupted support. The trainer who starts with you is the trainer who stays with you, guiding you through your whole journey. No hand-offs, no mixed messages, and no disruption to your progress.

If you want a training partner who actually stands by you instead of passing you off just to suit their business needs, choose consistency. Choose JEM.

Are you feeling lost in your driving instructor training? Let’s get you on the right track.Training to become an Approve...
09/07/2026

Are you feeling lost in your driving instructor training? Let’s get you on the right track.
Training to become an Approved Driving Instructor is a significant investment of your time, money, and energy. But what happens when things don't feel quite right?
I speak to trainees across Somerset, Devon, and Cornwall who, despite having a trainer or being attached to a driving school, feel confused, unsure, or quietly doubt they are being taught the right things.
If you are currently preparing for your Part 3 but feel like your trainer doesn't truly understand the depth of what is required to pass, I am offering a no-strings-attached second opinion.
You do not have to leave your current trainer or driving school to speak with me. Whether you'd like me to sit in the back of one of your lessons to observe, or you simply want to meet up for a coffee and a confidential chat about your progress and potential needs, I am here to help. Sometimes, a fresh set of experienced eyes is all it takes to make things click.
A quick piece of advice for anyone looking to sign up with a regional driving school:
Before you commit, ask them for their cold, hard data. Ask to see their most recent Part 3 results—specifically, their ratio of passes to fails—and ask them to back it up in writing.
In this industry, the experience of the team training you is everything. Ultimately, what really counts is that you pass your Part 3, and to do that, you need a trainer who knows exactly what it takes to get you there.
If you want a second opinion on your training, or just want to ensure you are on the right path, send me a private message or email me at [email protected]. Let's have a chat.

A busy Wednesday across the region, but I wouldn't have it any other way! 👋I wanted to share a quick update on what an i...
09/07/2026

A busy Wednesday across the region, but I wouldn't have it any other way! 👋

I wanted to share a quick update on what an incredibly productive day looked like for me yesterday at JEM Driving Instructor Training & Development. It was a full day of travel and training across the region, and it really highlighted why I love doing what I do to support instructors across Somerset, Devon, and Cornwall.
Here is how yesterday mapped out:
8:00 AM – 11:00 AM (Camborne): Started bright and early, travelling down from Launceston to Camborne to work 1-on-1 with a fantastic instructor preparing for their Part 3. There is nothing quite like seeing that confidence and skill build during a dedicated session.
12:00 PM – 2:30 PM (Redruth): Headed over to the Penventon Park Hotel to host our daytime classroom workshop. A massive thank you to the brilliant group of instructors who came along. We caught up over teas and coffees and spent two and a half hours diving deep into teaching and learning strategies, focusing on those essential competencies on the SC1.
3:00 PM – 5:00 PM: Straight into another 2-hour development session with another instructor, fine-tuning skills and sharing practical strategies.
6:30 PM – 8:00 PM (Online): Made it back to Launceston just in time to fire up the laptop and log onto Teams. We wrapped up the day with our regular Wednesday evening workshop, welcoming a great bunch of instructors from all over the country to discuss teaching and learning strategies online.
From face-to-face coaching down in Cornwall to national logging-in on Teams, yesterday reminded me just how dedicated the people in our industry truly are. I feel incredibly privileged to be trusted by so many professionals across the Southwest and beyond to help them develop their skills.
If you are looking to elevate your training, prepare for an upcoming check, or just want to join a supportive community of driving instructors, you are always more than welcome to join us.
We run these classroom workshops and weekly Teams sessions regularly. If you'd like to come along to the next ones or find out more, feel free to drop me a message on here or reach out directly at [email protected].
Have a great day, everyone!

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What a brilliant evening and what a turn out. A huge thank you to everyone who joined the JEM Driving Instructor Trainin...
02/07/2026

What a brilliant evening and what a turn out. A huge thank you to everyone who joined the JEM Driving Instructor Training workshop tonight. We had a fantastic turnout on Teams, diving deep into the concepts of risk management.

A quick reminder for everyone: we shifted to Thursday this week so nobody had to choose between professional development and cheering on England in the World Cup! Next week, we are right back to our usual Wednesday slot.
I have to say, I am incredibly humbled by the feedback flooding in lately. Hearing from PDIs across the country—who find me on Facebook, YouTube, and TikTok—saying these weekly sessions are the direct reason they are passing their Part 3 exams means the world to me. Even my local instructors, whom I’m privileged to train face-to-face each week, are telling me how much value these sessions are adding to their businesses.
Every single week, I sit down to develop brand-new, cutting-edge training content. It takes hours of hard work and late nights, but when I see this amazing community growing and succeeding, it makes every second worth it. My goal is simple: to give both ADIs and PDIs the practical tools they need to thrive.
If you are a driving instructor and want to level up your skills, you are more than welcome to jump in with us next Wednesday.
📩 Just drop me an email at [email protected] and I’ll get you added to the group.
Wishing you all a successful week on the road, and let's keep raising the standard together! 🚘

365 DAYS OF DOING IT THE RIGHT WAY 🎉As we approach almost a year of trading, I wanted to take a quiet moment to reflect,...
01/07/2026

365 DAYS OF DOING IT THE RIGHT WAY 🎉
As we approach almost a year of trading, I wanted to take a quiet moment to reflect, say thank you, and celebrate a milestone I am incredibly proud of.
When we started this journey, the vision was simple: to build a driving school and instructor training hub built entirely on trust, honesty, and complete transparency. We wanted to offer something truly unique in our industry—something that refuses to cut corners, built on genuine value, decades of experience, and a total commitment to the professionals who trust us with their careers.
Today, I am so proud to say that JEM Driving Instructor Training and Development is rapidly becoming the regional market leader in delivering new driving instructor training across Devon and Cornwall. 📈
But let’s be clear about what "market leader" means to us. To be completely honest, anyone can build or buy a big business if they have a big enough budget. You can pay for company logos, treat people like a factory production line, and chase huge numbers. But so often in this industry, when a company chases quantity, it is the clients who suffer on quality. Bigness is not greatness.
What a large company cannot buy is decades of hands-on experience, the late nights spent perfecting training material, and the hard-earned trust of a local community.
To our team at JEM, being a market leader isn't about running a conveyor belt just to take the money. It’s about quality. It’s about the value we deliver, the honesty we bring to our training, and the total transparency of our business. Most of all, it means seeing our trainee driving instructors and established instructors truly succeed where it really matters.
Right now, our success rate at the crucial Part 3 exam is far outweighing other regional companies. That isn’t by accident. It is a direct testament to the unique way we do things here.
What makes us different? We put quality back where it belongs: in the car. 🚗💨
We know the industry is changing, but we refuse to substitute quality for convenience.
100% In-Car & Face-to-Face: Every single one of your DVSA-mandated training hours with us is delivered face-to-face, in a real car, with a trainer who has decades of industry experience.
In Addition, Not Instead Of: We never substitute in-car training with pre-recorded videos, Zoom/teams sessions, or classroom workshops. While we do run brilliant, interactive online weekly workshops and regular classroom sessions, these are always in addition to your in-car hours, never instead of them.
Completely Free Extra Value: For our trainees, all of those extra weekly online workshops and classroom sessions are 100% free of charge. You also receive premium training manuals (worth over £100), plus your own personalised, branded headboxes.
No Premium Trainee Fees: We firmly believe in supporting you into the industry, which is why we do not charge a premium for your sponsorship and validation process.
Supporting the Wider Driving Instructor Community 🤝
We believe in raising standards across the board. That’s why we don't keep our expertise behind closed doors. We regularly create and share high-value Continuous Professional Development (CPD) content across multiple platforms, opening our doors to support the wider driving instructor community alongside our own clients.
To every single trainee driving instructor and qualified instructor who has trusted JEM over the past year, to our incredible team, and to the wider community supporting us: thank you from the bottom of my heart. The statistics bear out our success, but your hard work and real-world success is what makes us leaders.
Here’s to a phenomenal first year, smashing more Part 3 exams, and continuing to set the gold standard for driving schools in the South West!

The Screen-Time Trap vs. Real-Car Reality: Why Virtual Instructor Training is Costing PDIs Their QualificationsThere is ...
25/06/2026

The Screen-Time Trap vs. Real-Car Reality: Why Virtual Instructor Training is Costing PDIs Their Qualifications
There is a growing, troubling trend in the driving instructor training industry. Several national and regional training providers have quietly shifted their business models. To cut corporate overheads, maximize profit margins, and reduce trainer hours, they are pulling Potential Driving Instructors (PDIs) out of the car and placing them in front of computer screens.
They are replacing critical, mandatory in-car coaching with mass-attended Zoom and Teams workshops, attempting to teach a high-stakes, practical vocational skill via a 2D grid of we**ams.
The science of human learning is entirely clear on why this fails:
The Breakdown of Situated Cognition: Educational psychology proves that complex skills are bound to the environment in which they are learned. Research shows that when a person learns a high-stress skill in an abstract environment (like a kitchen table), the brain struggles to retrieve that information when returned to the real world. A PDI can analyze a driving fault perfectly on a Zoom screen, but freeze on their Part 3 test because they haven't practiced doing it under the cognitive load of a moving vehicle.
The "Haptic and Sensory" Gap: Peer-reviewed studies comparing face-to-face learning to online methods for practical skills show a massive drop-off in online formats for tasks requiring physical awareness and sensory integration. On a we**am, a PDI cannot develop the physical muscle memory required for dual-control intervention, nor can they read the subtle changes in a pupil's body language or tension.
The Failure of Passive Group Learning: Large schools use group Zoom calls to scale their training cheaply, claiming PDIs can "learn by watching." However, neuroscience shows that the brain’s mirror neurons—the cells responsible for learning by observation—fire significantly less when watching a flat, 2D screen compared to sitting in a 3D environment. On Zoom, training shifts from active coaching to passive information consumption.
When driving schools substitute screen time for wheel time to protect their bottom line, it is the PDI who pays the ultimate price with a failed test.
How We Do It Properly: Uncompromised In-Car Excellence
At JEM Driving Instructor Training and Development, we believe that to become an exceptional driving instructor, you need to train exactly where your career will happen: in the car.
From the absolute moment you pass your Part 1 exam, your practical journey with us begins exactly where it should—face-to-face and in-car.
100% Core In-Car Training: We conduct every single one of your mandatory 40 hours of initial training face-to-face, in-car.
True Validation Support: During the critical trainee license period, the additional 20 hours of validation training are delivered entirely in-car, providing real-time feedback when you need it most.
The Right Tool for the Right Job: Do we use online platforms like Microsoft Teams? Yes—but only to bolster, never to replace. We use digital workshops strictly as an extra layer to build theoretical knowledge on top of your mandatory hours, not as a cheap substitute for physical training.
Real-World Training Leads to Real-World Results
The DVSA Part 3 exam doesn't test how well you can watch a slideshow on a laptop; it tests your ability to actively manage risk, analyze faults on the move, and coach a real human being next to you.
Because our trainees spend their entire journey acclimatizing to the actual spatial pressures, visual search patterns, and real-world dynamics of the car cabin, they don't freeze on test day. They have the genuine confidence that only comes from real, face-to-face mentorship.
By refusing to compromise on practical training, JEM Driving Instructor Training and Development boasts a significantly higher, more effective Part 3 pass rate than screen-reliant alternatives. We remain fully committed to delivering training the right way: in the car, where it counts.

Full Circle Moments & Celebrating Continuous Growth! 🌟I am absolutely thrilled and deeply humbled to announce our newest...
24/06/2026

Full Circle Moments & Celebrating Continuous Growth! 🌟
I am absolutely thrilled and deeply humbled to announce our newest client at JEM Instructor Training and Development: the fantastic Mel Kellow.
This is an incredibly special announcement for me. All those years ago, Melanie was one of my original three PDIs who chose to train with me while with her previous school. We worked closely together through every step of her qualifying journey—from Part 1, through Part 2, right up to her successful Part 3 pass.
Fast forward 8 to 8.5 years, and it was an absolute honor and privilege when Melanie reached out to ask if she could sign up as a regular client to receive ongoing, monthly Continual Professional Development (CPD). To have an instructor I trained nearly a decade ago still place their trust in me to help guide them through their CPD and Standards Check preparation is truly humbling.
Today, we had our very first training and development session since she left her previous training supplier. It was the first time I’ve been able to sit and conduct a training session with Mel in just over a year, and it was an absolute pleasure to get back together again! Seeing how much Melanie’s skills, confidence, and expertise as an ADI have progressed since those very early days fills me with immense pride.
Looking for a Fantastic Driving Instructor? 🚗💨
Melanie has built her own fantastic brand and is currently taking on new students.
📍 Areas covered: Callington, Launceston, and surrounding areas.
⚙️ Transmission: Manual
If you or anyone you know is looking for a highly skilled, patient, and top-tier driving instructor in these areas, please don't hesitate to contact me directly, and I will gladly connect you with Melanie!
Welcome to the JEM client family, Melanie. It is a privilege to support you in this next chapter of your career! 🤝📈

24/06/2026

The "Learner Standard" vs. The "Instructor Standard"
Many of us naturally value the insight of ex-examiners. However, it is critical to understand that there is a distinct difference in alignment between a frontline driving test examiner and senior examiner (SE)
What is deemed acceptable—or what might be "overlooked" as a minor discrepancy on a learner’s practical test—will not necessarily be overlooked when we are being assessed on a Standards Check or Part 3.
Here are two clear, confirmed examples of where this gap exists:
Gear Selection & Eco-Driving: On a standard learner test/part 3, an examiner may well overlook a pupil remaining in 5th gear on a dual carriageway when a 6th gear is available and appropriate. It may not be marked as a driver fault. However, if you are on your Standards Check or part 3 and you allow that same habit to go uncorrected or unaddressed, it goes against you on your marking sheet under, was the trainer aware of the peoples actions - fault identification and analysis potentially needs and goals.
Roundabout Positioning: We have heard reports of learners not being faulted for positioning on specific roundabouts (for instance, a single-lane approach that opens to two lanes on exit). Yet, senior examiners have confirmed that if an ADI overlooks this positional fault during an assessment, it will actively count against them.
The Takeaway: Teach the Standard, Not the Test
Ex-examiners can offer brilliant context, but we must be incredibly careful. An ex-examiner can only tell you what a learner might "get away with". They are looking at the minimum competence required for a learner to hold a licence.
Senior examiners assessing us are looking for pedagogical excellence, risk management, and fault correction.
Let’s continue to support each other, keep our training standards aligned with the highest level of the DVSA national standards, and protect our hard-earned grades.
Be mindful of where you source your test insights—because the standard expected of the pupil is never the standard expected of the coach. 🤝

20/06/2026

🛑 FAILED YOUR ADI PART 3? DON’T GAMBLE WITH YOUR FINAL ATTEMPTS. 🛑
It’s a gut punch. You’ve put in the hours, the money, and the sweat, only to see "Unsuccessful" on that sheet.
But right now, the clock is ticking, and the stakes couldn't be higher.
Let’s look at the brutal reality of the 3-attempt rule:
If that was your 1st fail: You only have two shots left.
If that was your 2nd fail: You are on your final lifeline. If you miss the mark next time, you’re back to square one, restarting the entire process from Part 1.
Ask yourself these honest questions about your current training:
❓ Has your trainer truly deciphered the Senior Examiner’s (SE) feedback, both verbal and written?
❓ Have they given you a crystal-clear, step-by-step programme of development for your next attempt?
❓ Are you 100% certain of exactly what you need to change to pass next time?
If your answer to any of these is "I don’t know" or "I’m not sure," you are leaving your future career to pure chance.
🛠️ It’s time for a Part 3 Rescue.
Do not risk your final attempt with an inexperienced trainer.
Harsh reality check: Just because someone is a qualified ADI or a trainer doesn't mean they have the deep insight, experience, or understanding of SE standards required to rescue a failing candidate. If they couldn't get you a pass the first time, or if they can't explicitly decode your feedback sheet, they are guessing. And you cannot afford to guess right now.
When you work with me, we don't just genericise your training. We get microscopic:
🔍 Drill Down & Analyse: We will dissect your exact sheet to find out where your efforts actually need to be directed.
📋 Decode the Examiner: I will translate exactly what the Senior Examiner was looking for so there is zero guesswork on the 17 competencies.
💪 Bespoke Improvement Programme: We build a bulletproof, tailored plan of action designed to make sure you 100% ace your next attempt.
Don't gamble your final lifeline on an inexperienced trainer. Your qualifying licence is worth more than that.
📲 Drop me a direct message right now. Let’s look at your feedback sheet together and build the exact roadmap you need to finally qualify.

Address

31 Long Field Road
Launceston
PL159FW

Opening Hours

Monday 9:15am - 7pm
Tuesday 9:15am - 5pm
Wednesday 9:15am - 5pm
Thursday 9:15am - 5pm
Friday 9:15am - 7pm

Telephone

+447595934155

Website

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