Auto Value

10/22/2026

Stop by Auto Value Big Rapids Saturday October 31st from 8am to 5pm where Katie will be handing out candy.

04/09/2026

Suspension checks don’t sell the job—showing what you find does.

Anyone can recommend parts. The shops that win long-term are the ones that show and explain the “why.”

When you’ve got it in the air, point out what matters:
👉 Torn ball joint boots
👉 Measurable play in joints
👉 Cracked or separated bushings
👉 Noisy strut mounts
👉 Tire wear that tells a camber/toe story

The difference-maker? Knowing when to recommend it now vs. when it can safely wait—and being able to explain that clearly at the counter. And don’t skip this: if you’re replacing major suspension components, set the expectation for an alignment. It protects the repair, the tires, and your reputation.

The goal isn’t to sell more—it’s to build confidence in every recommendation you make.

💬 Want a quick, no-pressure script for explaining suspension issues to customers? Comment “SUSPENSION” and we’ll send it over.

🏆 Now let’s see it—what’s the worst suspension wear you’ve found? Drop your photos below. We’ll feature a few of the wildest ones AND send you some Auto-Wares gear.

07/01/2025

Auto Value Parts Stores' Customer Calendar Photo Contest is here!

Phase 1: July 1-31, 2025 - Submit a photo
Phase 2: August 1-15, 2025 - Vote for your favorite
The top 12 voted photos will be featured in our 2026 Customer Ride Calendar!

Submit your photo: MyAutoValueStore.com/calendars

Auto-Wares Group of Companies Customer Calendar Photo Contest is here!

Phase 1: July 1-31, 2025 - Submit a photo
Phase 2: August 1-15, 2025 - Vote for your favorite

The top 12 voted photos will be featured in our 2026 Customer Ride Calendar!

Submit your ride photo: MyAutoValueStore.com/calendars

03/17/2025

Happy St. Patrick's Day!

01/31/2025

What an honor to be one of the top three Auto Parts Stores! Thank You Big Rapids and all who support us!

This is your chance to make your voice heard through our community!

01/01/2025

Wishing you a happy and healthy new year!

12/25/2024

Wishing you a very Merry Christmas! 🎄🎁🎅

11/28/2024

We're thankful for our employees and our customers! What are you thankful for today?

11/11/2024

Happy Veterans Day! Be sure to thank a Veteran close to you today and every day.

07/04/2024

Today, may we remember our brave heroes who fought for our nation’s independence and those veterans who protected our freedom! Happy Independence Day!

07/03/2024

Our 2025 Customer Ride Calendar Photo Contest is open!
Submit your ride for a chance to be featured in next year's calendar!
www.MyAutoValueStore.com/Calendars

06/19/2024

02/20/2023

Starts today! 2 weeks only! Save 10% on orders of $250 or more!

01/21/2023

😁 Comment with "yep" if this has happened to you!

12/13/2021

We have the CupFone in stock !

12/13/2021

2022 Calendars are in !

07/04/2019

Remember to thank a Veteran !