Head's Blacktop Harley-Davidson

Head's Blacktop Harley-Davidson YOUR COLUMBIA, MO HOME FOR ALL THINGS HARLEY®
At Blacktop Harley-Davidson, we don’t just sell motorcycles — we live the lifestyle. Upgrade It. Make It Yours.
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We’re proud to serve Columbia, Jefferson City, and the heart of Mid-Missouri with world-class sales, service, parts, and gear—backed by passionate riders who treat you like family the moment you walk through our doors.

🏍️ MOTORCYCLE SALES
New or Pre-Owned—We’ve Got the Harley® You’re After
From brand-new Harley-Davidson® Touring machines to well-maintained pre-owned bikes, our showroom is stocked

and our team is ready to help you ride out on your dream motorcycle.
✅ Trade-ins welcome
✅ Financing options available
✅ First-time riders encouraged
✅ Veterans & H.O.G.® family always appreciated

🔧 SERVICE THAT RIDES WITH YOU
Factory-Trained Techs • Genuine H-D Parts • Fast Turnaround
Our award-winning service department is here to keep you riding safely and confidently. Whether it’s a routine oil change, a full performance build, or something in between, we’ve got you covered.
• Engine and transmission service
• Tire and brake replacement
• Custom exhaust & tuning
• Dyno tuning available
• Warranty work & recalls
• Winter storage & spring check-ups
Every bike that comes through Blacktop gets the same attention we’d give our own.

🧰 PARTS & ACCESSORIES
Customize It. Your bike should reflect your personality—and our Parts & Accessories team can help bring your vision to life.
• Performance kits & Screamin’ Eagle® upgrades
• Lighting, bars, seats & audio systems
• Tires, batteries, filters & maintenance gear
Need it installed? We’ll do it right here.

👕 MOTORCLOTHES® & LIFESTYLE APPAREL
Look Good. Ride Better. Live Harley®
Our MotorClothes® department is packed with gear to protect, perform, and turn heads—on and off the bike.
• DOT helmets, armored riding gear
• Gloves, boots, rainwear & seasonal essentials
• Blacktop-exclusive tees, hoodies & hats
• Gifts, collectibles & home decor
If you bleed orange & black—we’ve got your uniform.

🤝 COMMUNITY-DRIVEN
We’re Not Just a Dealership—We’re a Destination. At Blacktop, we believe in people first. You’ll find more than bikes here—you’ll find a community of riders, wrenchers, dreamers and doers.
• Cookouts, concerts & custom bike shows
• Charity rides & veteran causes
• Local H.O.G.® chapter events
• Faith-based ministry breakfasts
Whether you're a lifelong rider or just Harley-curious—you’re welcome here.

🔥 READY TO ROLL? Swing by, fire up a conversation, or take a test ride. We’re here Tuesday through Saturday and we’d love to meet you. Whether you’re in for a new bike, a service, or just a cup of coffee and good conversation—Blacktop is your home.

📍 Blacktop Harley-Davidson
Columbia, Missouri
📞 573.875.4444 🌐 blacktopharley.com

07/04/2026

🇺🇸 Happy 250th Birthday, ’MERICA! 🇺🇸Wishing all of our Head’s Blacktop Harley-Davidson family a safe, fun, and freedom-filled Fourth of July.

Ride safe. God Bless America. 🇺🇸

🇺🇸 ’MERICA. 🇺🇸Some things just belong together… freedom, open highways, and a Harley-Davidson.Congratulations to Ronald ...
07/04/2026

🇺🇸 ’MERICA. 🇺🇸

Some things just belong together… freedom, open highways, and a Harley-Davidson.

Congratulations to Ronald Embly on taking home this beautiful 2017 Electra Glide Ultra Classic just in time for Independence Day!

As we celebrate 250 years of America, we’re reminded that this country was built by hardworking people, bold dreams, and the courage to chase freedom—values that still live on every time we throw a leg over a motorcycle and hit the open road.

From all of us at Head’s Blacktop Harley-Davidson, thank you for letting us be a small part of your journey.

Have a safe Fourth of July, hug your family, honor those who protect our freedoms, and if you’re riding this weekend… keep the shiny side up.

🇺🇸 God Bless America… and God Bless ’MERICA. ❤️🤍💙

Your Fourth of July fit starts here. 🇺🇸Fresh patriotic graphics, classic Harley style, and all the red, white, and blue ...
06/30/2026

Your Fourth of July fit starts here. 🇺🇸

Fresh patriotic graphics, classic Harley style, and all the red, white, and blue you need for a weekend of riding.

Which piece are you grabbing first? 👀

Red, white, and ready to ride.Celebrate freedom in Harley style with our latest patriotic MotorClothes. Whether you’re h...
06/30/2026

Red, white, and ready to ride.

Celebrate freedom in Harley style with our latest patriotic MotorClothes. Whether you’re heading to the parade, the beach, or your next ride, we’ve got your Fourth of July look covered. ❤️🤍💙

Stop by Blacktop Harley-Davidson before the fireworks start. 🇺🇸

FreedomToRide

06/30/2026

What’s the perfect Fourth of July ride?

Comment below!

Freedom starts with the perfect pair. 🇺🇸Meet the Harley-Davidson® Women’s Torland Vulcanized White Canvas Sneakers—your ...
06/29/2026

Freedom starts with the perfect pair. 🇺🇸

Meet the Harley-Davidson® Women’s Torland Vulcanized White Canvas Sneakers—your new go-to for summer rides, road trips, and everything in between.

🔥$72.99. In-store purchase only🔥

They raised their right hands and answered the call.On August 26, 2021, thirteen American heroes made the ultimate sacri...
06/29/2026

They raised their right hands and answered the call.

On August 26, 2021, thirteen American heroes made the ultimate sacrifice at Abbey Gate. Their courage, service, and legacy will never be forgotten.

This August 15, we ride in their honor.

Heads Blacktop Harley-Davidson is proud to serve as an official launch point for the 2026 Angels of Abbey Gate Memorial Ride. Join us as we stand together, remember the fallen, and support the families they left behind.

🇺🇸 13 heroes.
🏍️ One ride.
❤️ Never forgotten.

Register today and pre-register by July 20 to guarantee your event shirt.



This is "The Freedom 13 Concert stage video 90secs plus 20 nationwide" by Mark Schmitz on Vimeo, the home for high quality videos and the people who love them.

HUGE HELMET SALE 🔥Ride protected and save big! We’ve marked down a ton of helmets, with prices starting at just $80! 🏍️💨...
06/26/2026

HUGE HELMET SALE 🔥

Ride protected and save big! We’ve marked down a ton of helmets, with prices starting at just $80! 🏍️💨

⛑️ Helmet Deals Include:
• Was $255 ➡️ NOW $129.50
• Was $285 ➡️ NOW $220
• NOW $145
• Was $300 ➡️ NOW $150
• NOW $200
• NOW $125
• NOW $100
• Was $250 ➡️ NOW $200
• NOW $80
• Was $255 ➡️ NOW $215

⚠️ In-stock items only. Limited sizes and quantities available. Get yours before they’re gone!

Stop by and find the perfect fit before these deals disappear! 🤘

🔥ONE DAY ONLY! SATURDAY JUNE 27, 2026🏍🔥🔥Stop by Head's Blacktop Harley-Davidson to get the SPECIAL KEYWORD for your ch...
06/26/2026

🔥ONE DAY ONLY! SATURDAY JUNE 27, 2026🏍🔥
🔥Stop by Head's Blacktop Harley-Davidson to get the SPECIAL KEYWORD for your chance to win a 3-day stay and trip for two the the 86th Sturgis Motorcycle Rally and much more!!!🔥

What if your next dealership visit turned into a trip to Sturgis?This Saturday only, register for Rolling Sturgis to Milwaukee and you could win a 3-Day Trip for Two to the 86th Sturgis Motorcycle Rally.

✔ Stay at Pappy Hoel Campground
✔ Experience the World Famous Full Throttle Saloon
✔ Ride the Black Hills with EagleRider
✔ See Miranda Lambert, Rob Zombie, Sammy Hagar & Friends, Jackyl, Blackberry Smoke, Jamey Johnson, 38 Special, Insane Clown Posse, and more

Visit a participating Harley-Davidson dealership on June 27th, collect the special keyword, and earn an extra entry.

www.rollingusa.com

Address

5704 Freedom Drive
Columbia, MO
65202

Opening Hours

Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 9am - 5pm

Website

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