Roughneck Harley-Davidson

06/08/2026

Motorclothes has you covered for your bad ass Harley Dad!

06/05/2026

Summer style brought to your from our Motorclothes Department! 🌤

06/05/2026

Throttle Out Thursday was a wet one! 🌧️

Last night's destination was Davidsons in Gilmer, and despite the rainy conditions, we had a great turnout and an even better time.

A big thank you to everyone who rode with us. We look forward to seeing everyone at the next Throttle Out Thursday ride June 19th! 🤘

06/04/2026

Not again!

06/03/2026

Congratulations Bill and Cheryl! Welcome to the Roughneck Family! Check out this kick ass 2026 Street Glide 3 they took home!

06/03/2026

🔥NOW – JULY 31🔥
The first 200 to RSVP and visit our dealership will receive a numbered voucher.
We invite you to stop in and learn more about registering for your chance to win.
Enter your voucher number for an additional $1,000 cash gift card should you win one of the grand prize motorcycles.*

Learn More: https://roughneckharley.com/rolling-sturgis

06/02/2026

Scuba Squad! Today we are chatting about you can win a 2026 Street Glide this weekend!

06/02/2026

It's time to ride at Roughneck Harley-Davidson.

Get a limited edition Flag, when you test ride any new 2026 model.

Get on the test ride schedule now! https://roughneckharley.com/test-ride

Explore new and used Harley-Davidson motorcycles in Longview, TX at Roughneck Harley-Davidson. Wide selection, competitive pricing, and expert local service.

05/31/2026

Summer event season is kicking off, and you won't want to miss a thing! ☀️🍔🎉

Join our Text Club to be the first to know about upcoming events, exclusive promos, special offers, and more. Simply text “ROUGHNECK” to 57780 and stay connected all season long.

The fun is just getting started! Sign up today and be part of it!

Roughneck Harley-Davidson is your local Harley-Davidson dealership and service provider for Longview, TX.
We offer new and pre-owned bikes, parts, gear, and apparel.